Giving Tuesday is here and business districts are filled with the spirit of kindness and generosity – as well as holiday decorations, festive events, and everything … Keep Reading ››
Campaigns may focus on specific aspects of the district (restaurants, retail, etc.), be timed around seasonal activities and events (Small Business Week, Summer Local, Localize the Season), highlight a distinct issue (construction, new businesses, etc.), and should result in increased ongoing media coverage and brand recognition.
With a Venture Portland Marketing/Media/PR Campaign Benchmark grant, Multnomah Village Business Association distributed a newspaper pullout that featured district businesses to more than 50,000 households.